A Market Analysis of a New Product
Number of pages:
10
ABSTRACT:
This 10 page paper is a market analysis of a new product. A new beer La Militante, launched onto the Canadian market in 2004 is examined, the paper looks at what the product is, the potential market, how the market is segmented and the way the product is designed to appeal to some of these segments. The bibliography cites 2 sources.
FILE NAME:
File: TS14_TEnrewbeer.rtf
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