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Analysis and Strategy Recommendation for the American Red Cross

Number of pages: 8

ABSTRACT:
This 8 page paper undertakes an analysis of the American Red Cross using a source analysis to identify the strengths, weaknesses, opportunities and threats faced by the organization. Using this analysis, and with reference to Porters' generic competitive strategies, strategic recommendations for the future of this NGO are made. The bibliography cites 5 sources.

FILE NAME:
File: TS14_TEredcross.rtf

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