Choosing to Operate a Franchised Business
Number of pages:
9
ABSTRACT:
A 9 page paper assessing the value of franchising as an approach to business ownership and operation. There were problems with many franchises in the past, and even McDonald's relatively recently relented to consumer pressure (in the form of falling sales) to alter its menu to reflect consumer – rather than McDonald's – preferences. Organizations such as the International Franchise Association and Entrepreneur.com can offer guidance on trends and attractive franchising arrangements. Given sufficient research and honest assessment of external conditions and individual preferences, the franchise can be a highly workable approach to business ownership and operation. Includes a Table of Contents, List of Figures and an outline. Bibliography lists 8 sources.
FILE NAME:
File: CC6_KSbusFormFran.rtf
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