Considerations for Developing an E-Commerce Entrance Strategy
Number of pages:
57
ABSTRACT:
This 57 page paper is a comprehensive dissertation style paper that examines the factors which need to be considered by a company proposing begin trading on the internet. The issues discussed in detail include a definition of e-commerce, advantages and disadvantages of e-commerce, security issues, legal factors, trade off’s and the general strategy. Real life examples are used to illustrate the discussion points. The in-depth literature review is then used to develop a strategy for entering this market. The bibliography cites 52 sources.
FILE NAME:
File: TS14_TEecomct.rtf
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