Creative Technology
Number of pages:
19
ABSTRACT:
This 19 page paper looks at the IT company; Creative Technology Ltd., creator of the "Sound Blaster" sound card. Paper looks at the strategic history of the company, and then gets it is the company in the context of its external and in turn environment utilizing a PEST analysis, Porter's Five Forces framework, and a SWOT analysis, as well as considering its core capabilities and stakeholder interests. The bibliography cites 16 sources.
FILE NAME:
File: TS14_TEcreativet.rtf
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