EuroDisney; A Case Study
Number of pages:
13
ABSTRACT:
This 13 page paper looks at the development of Euro Disney, now known as Disneyland Paris, including the way that the site was chosen and the project managed before opening, the clashes with the local culture and employees and the way in which they were resolved. The paper then presents a SWOT analysis for the organization looking at its position in 2009. The bibliography cites 13 sources.
FILE NAME:
File: TS14_TEEUdisney.rtf
Send Me This Paper
Back to Papers