External Analysis of Starbuck’s Coffee
Number of pages:
5
ABSTRACT:
A 5 page paper presenting an external analysis of Starbuck’s, the leading specialty coffee retailer. The paper discusses economic, demographic, sociocultural, political-legal and technological environments as they apply to Starbuck’s, as well as providing information on the company’s leading competitors. Bibliography lists 5 sources.
FILE NAME:
File: CC6_KSstarbucks5.rtf
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