Hagel & Armstrong's "Net Gain"
Number of pages:
8
ABSTRACT:
8 pages in length. The Internet has truly transformed the manner by which business is conducted in the twenty-first century. The extent to which the online presence has provided unprecedented opportunities of economic growth for commerce is both grand and far-reaching; that organizations must understand how to cultivate a strong presence amidst this fast-growing vista of prosperity speaks to the authors' persuasive argument for virtual communities in order to secure customer loyalty and the most economic benefits possible. Bibliography lists 2 sources.
FILE NAME:
File: LM1_TLCNetGain.rtf
Send Me This Paper
Back to Papers