Marketing Dubai Internet City
Number of pages:
16
ABSTRACT:
This 16 page paper develops a marketing plan for Dubai Internet City in order to attract business from Pakistan. The paper conducts a situation analysis looking at potential target market segments, the way the city will compete and potential competition. A marketing play using different media form is then presented including time line and budget. The bibliography cites 15 sources.
FILE NAME:
File: TS14_TEdubint2.rtf
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