Marketing Plan: Promoting Birth Control in Chicago
Number of pages:
10
ABSTRACT:
A 10 page paper presenting a marketing plan for a non-profit venture into Chicago’s inner city to promote birth control among teens. All of the three major ethnic groups will be served, but African-American teens will receive extra attention in that they are the group with the highest rate of teen pregnancies. The paper discusses the market segment, finances and contingencies. Provides a breakeven analysis, balance sheet and cash flow analysis for the first several months. Bibliography lists 6 sources.
FILE NAME:
File: CC6_KSmktgBConChi.rtf
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