Planning for Challenges at BA
Number of pages:
12
ABSTRACT:
This 12 page paper examined British Airways. Looks at the challenges it faced in terms of the internal and external environment, focusing on the foreseen challenges up until the year 2015 and suggesting potential changes and strategies to cope with the changes. The paper includes a PEST and a SWOT analysis. The bibliography cites 18 sources.
FILE NAME:
File: TS14_TEBAchall.rtf
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