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Skype - Analysis and Strategy Recommendation

Number of pages: 9

ABSTRACT:
In 2011 Microsoft acquired Skye. This 9 page paper examines Skype, looking at their competitive position, including strengths, weaknesses, opportunities and threats. The analysis is used to assess the way Microsoft could develop the strategy for Skype in order to gain value from the acquisition. The bibliography cites 11 sources.

FILE NAME:
File: TS65_TEskypemic.doc

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