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iPod Marketing

Number of pages: 6

ABSTRACT:
This 6 page paper examines Apples marketing of the iPod. The paper starts by looking at how one may expect the product to be marketed and assesses if the strategies are appropriate by examining some of the marketing campaigns. The marketing is then discussed in the context of a SWOT analysis. The bibliography cites 8 sources.

FILE NAME:
File: TS65_TEipodmark.doc

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